New Honda Dealership - Serra Automotive Group


Serra Automotive was founded in 1973, and is comprised of 42 dealerships in 7 different states and represents 54 automotive franchises.

 Albert M. Serra began this franchise with a single Chevy store and a customer-first philosophy. Within 5 short years, the stores had reached Top Five dealership status in the entire United States and fine-tuned a process for success and growth in the process.

States of Operation:

  1. Colorado
  2. Indiana
  3. Illinois
  4. Michigan
  5. New Jersey
  6. Ohio
  7. Tennessee

New Honda Dealership Acquired by Serra Auto Group

Serra Honda O' Fallon, formerly Meyer Honda, was recently acquired by Serra Automotive Group, becoming a part of their large and successful 42 dealership auto group.

  Serra Automotive Group prides themselves on their exemplary customer service and dedication to the communities they serve. This automotive group, headquartered in Michigan, ranks among the top ten privately-held retail automotive groups in the nation. Your favorite Honda dealership is now apart of a winning team! We strive to prove to you that customer service is where we excel! Stop by to see what's changed today. 

Did You Know Serra Auto Group...?

  1. Employs approximately 2,000 associates
  2. Total retail unit sales of 57,000 in 2017
  3. Serviced more than 1 million customers in its service and body shops in 2017
  4. Perennially ranked as one of the 20 largest Dealership Groups based in the U.S. by Automotive News

"Take care of the customer and your employees, and the rest will take care of itself!" - Albert M. Serra


Serra Honda O'Fallon

1268 Central Park Dr
Directions O'Fallon, IL 62269

  • Sales: 618-622-0588
  • Service: 618-206-2188
  • Parts: 618-206-2172


  • Monday 8:30am - 8:00pm
  • Tuesday 8:30am - 6:00pm
  • Wednesday 8:30am - 8:00pm
  • Thursday 8:30am - 6:00pm
  • Friday 8:30am - 8:00pm
  • Saturday 8:30am - 6:00pm
  • Sunday Closed